GPS plays a crucial role in location-based services (LBS) by enabling location tracking and personalized recommendations. LBS leverages GPS to determine a user’s location, providing context-aware services like navigation and personalized search results. GPS technology utilizes satellites to pinpoint location, feeding data into machine learning algorithms that generate personalized recommendations based on location history, preferences, and other behavioral data. Context-aware systems combine location data with user profiles and data mining to deliver relevant information, enhancing user experiences in various contexts.
